Happy Fourth of July, everyone! Today marks one of the most momentous days in our nation’s history. To commemorate this day, today on the PressReady blog we will cover four valuable PR tips to help you kickstart your small business.
#PRAdvice: Planning Makes Perfect
We live in an era of lots of different types of planning — meal planning, travel planning, workout planning, so, why not plan your brand content? This would take an immense weight off your shoulders from trying to navigate all the deadlines and other obligations associated with your business on a day-to-day basis.
Influencer Interviews: Joseph Lucido
Joseph Lucido is a San Francisco-based lifestyle blogger and model. With an Instagram following amounting of nearly 252 thousand, he certainly has experience collaborating with brands and sifting through the mountain of pitches he receives on a daily basis. For Joseph, what stands out in a pitch? And what is the one surefire thing to avoid? Take a look below.
#PRAdvice: Making a Media Kit
A media kit, unlike a style guide, is the gist of who you are and what you represent in a nutshell. While there are do’s and dont’s to media kits, your media kit should scream “you.”
Influencer Interviews: 5 Questions with Blogger Greta Hollar
Today’s interview is with Nashville blogger and content creator Greta Hollar. Greta gives us her insight on how to maintain a successful brand partnership, about the best way to follow-up on a pitch, and the “don’ts” of pitching!
#PRAdvice: All About Style
Presenting and owning a clear brand identity begins with a style guide. Without one, there is no uniformity in how your brand is presented to the rest of the world.
#PRAdvice: Telling Your Story
When you take a look at your own business, have you pinpointed the exact reasons why you started? Is your story compelling and worth sharing with the world? If the answer is yes, that’s great! But how to you write your story in a way that clearly shows your brand’s identity?
Recap: Suki Mulberg Altamirano and Liz Anthony on Shine Strong Podcast
Ready to take your small business to the next level? Well, you’re in luck! Earlier this week, our co-founders Suki Mulberg Altamirano and Liz Anthony were featured on the 40th episode of the Shine Strong Podcast hosted by Leah LeRae, where they gave their insight on how small businesses can find their footing in the public relations realm if they do not have the desire or the resources to hire a PR firm.
PR 101: Getting Noticed
You’ve decided to take the leap and start your own business. Congratulations! Now, how do you develop your brand’s identity? Build consumer trust? Most importantly, how do you get noticed?
4 Spring Trends We’re Loving
We’ve rounded up some of this spring’s hottest trends, from florals to plaid to animal prints, styled by some of our favorite fashion bloggers. Take a peek and then shop the looks.